Canadian Hotel Marketing & Sales Executives is a not-for-profit professional association, governed by a Board of Directors, formed in 1980. Throughout the years the organization has taken different shapes and forms and now is a predominantly Southern Ontario based association with several long-distance members. Monthly training programs offers members and guests the chance to discuss market trends, learn from experts and meet in a non-competitive environment.
To be the leading association in providing professional development opportunities to sales and marketing executives within the Canadian hospitality industry.
- To provide exceptional education and training programs in order to improve the core of knowledge of our members.
- To provide opportunities for information exchange between our members.
- To develop and maintain accredited standards for hotel marketing and sales professionals.
- To promote recognition and acceptance of the hospitality marketing and sales profession.
CHMSE is governed by an elected Board of Directors
and is managed by Shelley Macdonald, Executive Director.